Funded courses available
Build a digital marketing career. Fully funded, no experience needed.
Digital marketing is one of the most accessible routes into a digital career. With search, social media and analytics skills in demand across every sector, a funded course can get you started in a matter of weeks.
- Starting salaries of around £25,000
- Learn search, social media, email and analytics
- Remote and hybrid roles widely available
- No prior marketing or tech experience required
Join thousands of adults who retrain through funded courses each year
Check if you qualify
What best describes you?
Free • Takes 2 minutes • No commitment
- Access courses worth up to £5k
- Training delivered by leading UK providers
- Gain industry-recognised qualifications
- Expertly matched to your career goals
- Access courses worth up to £5k
- Training delivered by leading UK providers
- Gain industry-recognised qualifications
- Expertly matched to your career goals
£25k
average starting salary for a social media manager
£50k
average social media manager salary with experience
Part-time
study options that fit around work
£0
course fees if you're eligible
Why digital marketing
A career that opens more doors than most
Every business that wants customers needs digital marketing. Whether you want to work for an agency, in-house at a brand or for yourself, skilled digital marketers are in demand and the work is genuinely interesting.
Work in any industry you want
Every business with a website, product or service needs digital marketing. Retail, hospitality, healthcare, finance, charities, startups. The skills are transferable, so you choose the industry rather than the other way around.
Earning potential that grows with you
Social media managers typically start on around £25,000, and the more channels and specialisms you add, such as paid search, SEO or analytics, the more your earning potential grows.
Remote-friendly careers
Digital marketing is one of the most flexible careers around. Many roles are remote or hybrid, and plenty of people go on to freelance for their own clients.
Creative and analytical in equal measure
Digital marketing is not just about writing copy or designing graphics. It is about understanding what works, why it works and how to do more of it.
The course
What you'll cover
Funded digital marketing courses cover the channels and tools employers actually use. Here's what most programmes cover, regardless of which provider you end up with.
01
SEO and content marketing
How search engines rank content, how to research keywords, structure pages for visibility and build a content strategy that drives traffic over time.
02
Paid search
Setting up and managing pay-per-click campaigns, writing ad copy that converts and using performance data to improve results.
03
Social media marketing
Organic and paid strategies across platforms like Instagram, LinkedIn, TikTok and Facebook. Audience targeting, content planning and running campaigns.
04
Email marketing
Building lists, writing campaigns, setting up automated sequences and measuring opens, clicks and conversions.
05
Analytics and reporting
Tracking conversions and reading the data to understand what is working, then reporting the results clearly to clients or colleagues.
06
Conversion rate optimisation
Why people do or do not take action on a website, how to run tests and the changes that tend to make the biggest difference.
Find out if you qualify for a funded digital marketing course
Only takes 2 minutes • Free • No commitment
- Access courses worth up to £5k
- Training delivered by leading UK providers
- Gain industry-recognised qualifications
- Expertly matched to your career goals
- Access courses worth up to £5k
- Training delivered by leading UK providers
- Gain industry-recognised qualifications
- Expertly matched to your career goals
Where it can take you
Jobs people go into after training
Digital marketers work across agencies, brands and in-house teams. These are some of the most common first roles after a funded course.
Digital Marketing Executive
A broad entry-level role covering several channels. A great starting point that gives you wide exposure before you specialise.
PPC Specialist
Manage paid search and social campaigns for clients or in-house brands, in demand across agencies and businesses of every size.
SEO Executive
Grow organic search visibility through content, technical improvements and links. A specialism that builds a strong long-term career.
Social Media Manager
Plan and produce content across social channels, manage communities and run paid social campaigns.
Salary figures on this page are from the National Careers Service.
Am I eligible
You could be closer to qualifying than you think.
Funded training isn't just for people out of work. Course providers in our network offer funded places to adults aged 19 or over, whether you're employed or looking for your next move.
No tech background
Many people starting these courses have no prior experience. Most courses take you from the basics through to job-ready level in a matter of weeks.
Currently employed
Plenty of learners train while staying in their current job. Many courses run part-time, with daytime, evening or online sessions, so you don't have to give up your income to retrain.
Currently out of work
Funded training is open to people who are looking for work too. It is a practical way to build new skills and get back into employment.
Not sure you qualify
Eligibility depends on things like your age, where you live, your income and your residency status. Our check takes two minutes and there is no obligation.
FAQs
Questions people usually ask
Find out if you qualify for a funded digital marketing course
Only takes 2 minutes • Free • No commitment
- Access courses worth up to £5k
- Training delivered by leading UK providers
- Gain industry-recognised qualifications
- Expertly matched to your career goals
- Access courses worth up to £5k
- Training delivered by leading UK providers
- Gain industry-recognised qualifications
- Expertly matched to your career goals